Mind Your Manners
Back to 1953.
Claire Wallace
Toronto: Harlequin, 1953
A businesswoman, a journalist, a pioneering radio broadcaster and something of a daredevil, Claire Wallace was a remarkable woman with a remarkable story. How curious then that this, her only book, should have etiquette as its subject. The press release tucked into my copy provides something of an explanation:
In her continuous search for stories on Canadiana, Author [sic] Wallace came against a problem. There were no up-to-the-minute reference books on Canadian manners. Etiquette seemed out-dated and stuffy. That's how the idea for this new book was born.
I venture to say that etiquette, by its very nature, always seems out-dated and stuffy. And the claim – implication, really – that this or any reference book is up-to-the-minute borders on false advertising. That said, Mind Your Manners remains a useful little book in that it provides a clear picture of acceptable and exemplary behaviour in the Canada of the early 'fifties. I write here of the days of double weddings, visiting hairdressers and afternoon dress gloves; a time when a polite divorcee (as Miss Wallace was) would make no mention of her failed marriage "except legally and in conversation to personal friends."
Mind Your Manners was indeed "the first Dictionary [sic] of Canadian etiquette" – here the copy doesn't lie – though I think those in the know would have deferred to DeBrett's. Would Lady Eaton have consulted a 50¢ paperback sold only at newsstands?
Really, Mind Your Manners is as much about dreams as it is about place cards. In this more egalitarian post-war world, one might be invited to dine with a duke, mightn't one? Best to know the proper form of address – and let's not forget the Duke's daughter, his eldest son's daughter, his eldest son's eldest son, his eldest son's younger son, his eldest son's wife, his younger son and his younger son's wife. Miss Wallace covers all these possible encounters, along with eventualities like this one:
Mind Your Manners sold out its initial printing, returning to press just two months after release – a rare reprint in Harlequin's first decade.
In 1960, the guide was reborn as the awkwardly titled Canadian Etiquette Dictionary. "COMPLETELY NEW" trumpets the cover, while the interior quietly informs that the guide was originally published as Mind Your Manners. Both statements mislead. No, the book is not "COMPLETELY NEW", but it is updated and does feature a previously unpublished section on travel etiquette. Miss Wallace revised the book a third time for a 1967 edition, titled simply Canadian Etiquette, issued by Winnipeg's Greywood Publishing. The guide appeared again in 1970, with an "up-to-date" travel section, even though its author was two years dead.
In 1960, the guide was reborn as the awkwardly titled Canadian Etiquette Dictionary. "COMPLETELY NEW" trumpets the cover, while the interior quietly informs that the guide was originally published as Mind Your Manners. Both statements mislead. No, the book is not "COMPLETELY NEW", but it is updated and does feature a previously unpublished section on travel etiquette. Miss Wallace revised the book a third time for a 1967 edition, titled simply Canadian Etiquette, issued by Winnipeg's Greywood Publishing. The guide appeared again in 1970, with an "up-to-date" travel section, even though its author was two years dead.Back to 1953.
I admit to being thrown by the dedication in Mind Your Manners: "To Our Parents...".
Our?
Turn the page and we find the Foreword: "A book like this could never be written by two women alone..."
Two?
The other woman is Joy Brown*, who is credited as editor on the cover and title page. It's true that Brown was a writer – Night of Terror (1950), one of Harlequin's earliest titles, is hers – but did she actually pen any of these entries... or is it that Miss Wallace was just being overly polite?
Object and access: With cheap glue and cheap paper, typical of early Harlequin's, the book isn't exactly designed to reference use. This may explain why so few copies are listed for sale online. Uncommon, though not dear, it usually lists for $8 or so. Mind Your Manners is held by the Toronto Public Library, the Royal Ontario Museum and a handful of our academic libraries. I bought my copy – inscribed – last week in a London, Ontario thrift store for 33 cents.
* The wife of Jock Carroll, Joy Brown was better known as Joy Carroll, author of Soul's End (1974), Satan's Bell (1976) and a handful of other "popular priced paper backed books".
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